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Search Engine Submission

Definition of Search Engine Submission

Search engine submission is the process of notifying search engines of the existence of website content so that they include the site in their indices and search results.

Search engine submission is only necessary if the a site has not been found by the major search engines. Most major search sites frequently revisit already indexed sites to ensure that their search results reflect current content. More information on search engine submission myths can be found here.

Search Engine Submission

Much unnecessary noise is made about search engine submission. It is so easy that we include it with our standard client engagements, although it’s usually not necessary. Here we present the most common search engine submission myths.

1: You Must Submit Your Site to Be Indexed

Most search engines, particularly the major ones, follow links from one site to other sites to find new material and to assess the importance of sites by how many other sites link to them. If your site has links from other web sites that have already been indexed, chances are good that it will eventually be listed. This method is typically much faster than free submission, which can take months.

2: You Must Resubmit Your Site Periodically as your Content Changes

Most search engines will keep your site in their index unless they have very good reasons to believe that it no longer exists (such as not being available for weeks). In addition, they return to your site periodically to look for new content and adjust their cache and ranking.

3: Resubmitting Your Site Helps Your Ranking

Resubmitting has no effect on your ranking.

4: You Must Submit Every Page of Your Site

Search engines index your site by following links within it. If you have sufficient links to the pages on your site and your site isn’t too large or “deep” (many levels of menus and/or folders), your entire site is likely to be indexed.

5: Paid Inclusion Affects Your Site’s Ranking

The major search engines (Google, Yahoo!, MSN, AOL, Teoma, Ask, etc.) claim that paid inclusion programs do not affect site ranking, and there is no evidence to contradict these claims. Some sites, most notably Yahoo!/Inktomi, have offered paid inclusion programs that expedited your site’s inclusion, sometimes cutting time-to-list from months to hours. However these programs almost always specifically stated that rankings were not affected.

The popularity of paid inclusion programs has been steadily declining because of the risk of being perceived as compromising search engine objectivity.

More about Search Engine Submission

Search engine submission is an effective tool of web promotion. It refers to the direct submission of a website to a search engine. It is a form of internet marketing that helps a webmasters increase the rankings of a web pages or pages. The search engine submission process is done through two methods primarily. The first method is submitting one page at a time by using various webmaster tools such as Google Webmaster Central or Bing Webmaster Tools and by generating an up to date sitemap file along with a robots text file. The second one requires submission of the entire site by submitting the home page and home page only to as many search engines as possible which is a mass submission process. This type of search engine submission requires that the webmaster submits the website’s home page and then the rest will occur automatically after your site has been listed in multiple search engine databases and indexed by these search engines.

There is need for search engine placement with high rankings since there are several other websites with the same operations competing for the same business. This requires that, besides using search engine submission, webmasters must utilize search engine optimization as a means to increase their ranking and out perform the competition. This process enables them to improve the placement of their sites with higher rankings by utilizing various methods of search engine optimization, tactics and strategies.

Search engine submission also has the benefit of promoting your website on the internet within a short period of time. This will attract more traffic to your website by improving your online visibility. Furthermore, this allows the search engines to become aware of your online presence for user activity and potential sales. If you start to experience higher volumes of search engine traffic after the search engine submission process has begun then it shows that the search engines have indexed your site and visitors are now able to access it which can lead to gains on your investment.

Besides the search engine submission, professional SEO service sare also used in internet marketing to help elevate your site above your competition. In the words of SEO consultants, SEO services assist business owners by providing website owner’s the best search engines results possible. They provide unique features to web pages to enable a website to attract more traffic with proper on-page and off-page optimization. Providers of the SEO services also utilize the latest analytical technique’s that have a positive effect on a website to help the process as well. Companies that provide SEO services are experiencing stiff competition these day’s in the SEO arena. Nevertheless, to deal with the competition, they invent so called, guaranteed SEO services.

These guaranteed SEO services provide a 100% money back guarantee if the SEO company can not provide a specific ranking for a website within the search engine results for the keyword’s chosen by the company requesting the SEO service within a specified amount of time for the more popular search engines. The providers of these SEO services have thus devised a strategy that requires clients to pay the SEO Company for web maintenance on a monthly basis after the desired results have been achieved by the SEO company. However, since the SEO company provides its clients with guaranteed SEO services, clients are not required to pay for maintenance during the month the guaranteed result was achieved.